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According to Social Media Today,Facebook A new "Dynamic Ads for Streaming" service was recently launched. This feature is designed to help streaming platforms display more relevant content on Facebook and thus attract more new users.
Facebook said,After the launch of streaming dynamic ads, users can see a series of program ads on the streaming platform in the push posts. Users can swipe the screen horizontally to find the program content that interests them most.The advertising content will be automatically generated based on the target user group’s browsing history on Facebook and Instagram. After clicking on the ad link, the user will be directed to the trial and subscription page of the streaming platform.
Streaming platforms can add content categories on the platform when setting up ads. Facebook will then automatically display ads to the corresponding target audience based on these contents, including celebrity fan pages.
Facebook said:After advertisers upload the platform content directory to Facebook, dynamic ads will provide personalized delivery services and provide customized advertising content for the target audience.”
In addition, Facebook will display a series of related programs on the streaming platform in dynamic ads to further attract new users. Facebook said that most people try a new streaming service because they want to watch more content through the service, so it is very important to push multiple program content through one ad.